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Showing posts from May, 2018

Squarespace: Advantages And Disadvantages Of The Blogging Platform

Squarespace has some significant advantages  14 free trial days, you just have to give your name and email. Ease of set up, purchase of hosting and the domain you want Easy import of your data from WordPress and other services Back office of statistics quite complete 24-hour technical assistance, fast and professional Templates for all tastes and customizable with several widgets Good integration with social media Once you get the hang of it, the editor is fast and easy to use The possibility of injecting code into the head and footer tags However, during this time, I have found some disadvantages to follow with Squarespace : The impossibility of accessing the source code via FTP Impossibility to modify files such as robots.txt Impossibility to redirect the user domain username.squarespace.com assigned to each client to the chosen domain (the options of domain mapping from external services do not allow the internal redirect, they assure me that there are no ...

Responsive Websites Receive 39% More Traffic

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In just 6 months we can appreciate the positive effects for some and negative for others with one of the latest changes in Google's mobile-friendly algorithm that requires redesigning current web pages or new designs that allows viewing on different mobile devices such as Smartphone and tablets. If your website is not Mobile-Friendly you are losing valuable traffic. The results for the sites updated to responsive versions have had a significant increase in their organic traffic of up to 39% unlike the sites that have not updated are losing a significant part of web traffic in the best case have been maintained with your usual traffic although this means being temporary, since it is a requirement to carry out these changes. To carry out this update, the first step is to identify how your website is designed, it could have been created from a CMS as an example Joomla! WordPress or if this is the case you will need to consult the designer of the template you are using to see if...

6 Reasons For The Redesign Of Your Company's Website

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Before launching the redesign of your website, you should ask yourself, why do I want to do it? And what do I intend to achieve with it? It is not advisable to change the design of the web of your company or business if you do not have a clear objective.  You may not like the current design or it may be outdated. Also, as it happens in the majority of the occasions, you will take this decision because the direct competition has taken the step of creating or redesigning your web. And there, at that point, is when all the alarms turn on. But calm, in this post, we are going to give you 6 reasons and tips for redesigning the web of your business. But, as we mentioned before, before taking the step, asking why? And once you have it clear, consider these steps and advice. # 1 Appearance and web design At this point, you have to think about how you would like the design of your website to be. To do this, look at other websites that you like and believe that they can serve as an e...

10 Tips To Start The Construction Of A Website

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In most cases, it is necessary that, as suppliers, we show all the information that a client might require. It can be contact information, projects in which you have worked, services, products, etc. It is increasingly common to be asked for a website as a reference to learn more about our company. To begin with a website it is essential to know the following essential rules for the construction of a website: That the company has its own domain That has email, with the domain of the organization. That the information on the website is updated. Publish news or promotions concerning the company. The information must be accessible and clear. Have a good design on the said website. Have the necessary means for customers to communicate with the company. Be aware of the traffic rates in the portal. Establish intercommunication in social networks. Implement a corporate blog. The fulfillment of these characteristics will generate in the clients the confidence that our comp...

10 Reasons To Update Your Website

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Statistics show that your website is the customer's first contact with your company. For this reason, having an updated and relevant website should be one of your priorities. Updating your website can mean a total redesign, or in most cases, only fix what does not work. Here are 10 signs that it is time to update your website. 1 - You cannot / do update the content of your site The content of your website is the reason why people visit it, and for which they decide to return or lose interest. Not to mention the negative effect of finding outdated or irrelevant information, this directly affects the SEO ( Search Engine Optimization ) affecting the possibility that search engines find you. Having the ability to keep your website information up-to-date is a real necessity, take advantage of web maintenance policies. 2 - Your website does not have links to your social networks Did you know that 78% of consumers have made purchases influenced by the social networks of companie...

8 Tips For Hiring A Web Designer For Your Business

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7 Tips To Choose The Best Web Hosting And 7 Errors You Must Avoid

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The hosting is nothing more than a web hosting , are the terms used to refer to the platform that supports the content of our website. In other words, when you decide to create a web page, it is done by programming a code that is stored in a file. So that another person can see those files (they are read through a browser, Google Chrome, Internet Explorer, Firefox, Safari..etc) and these must be on the internet but ... where? Simple these files are hosted on web servers. A web server is nothing other than a computer. It has a large storage capacity, some security tools, and the most important thing is always on. When we set up a website, what we are doing is renting a small physical space from that server to have our files always accessible. Here are many factors to consider 7 tips to choose the best web hosting , consider it when hiring Have an excellent availability High optimization for the loading speed Possess a scalable accommodation Fast and effective customer serv...

15 Tips To Create A User-Friendly Website

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Nowadays it does not take much time or effort to build a website, at least at a basic level. Even a lone entrepreneur from your home computer can create a website using different programs and/or have minimal knowledge of HTML. However, many companies, both small and large, do not optimize sales because navigation is very difficult. Some website creators lose sight of the basic principles that allow having a site that works: it must be informative, interactive and interesting. Here I give you 15 basic tips for your website to be user-friendly, that is, easy to use for the user, thus helping to attract new customers and increase revenue. Know your target audience: It may seem like a topic, but many sites do not take into account the way in which their target audience uses the Internet. Your website should be designed in such a way that a novice can navigate with ease. People want what they want at the time they want it. The normal thing is that a surfer will give you about 10 sec...